Groupe GM, the international leader in guest amenities, is marking Earth Month by addressing one of the hospitality sector’s biggest challenges: the environmental impact of waste. The hospitality industry generates a startling 150 million tons of plastic waste annually, much of which comes from food and drink consumption, bathroom toiletries, and laundry packaging. As modern travellers increasingly seek out hotels that prioritize sustainability, it is crucial for hospitality businesses to adopt eco-conscious solutions.
Refresh the guest experience the spring with the Alqvimia and Groupe GM hotel line
Groupe GM, the international leader in guest amenities, is marking the start of spring by highlighting its hotel line with Alqvimia, a Catalonian brand that is a pioneer in natural wellness.
Spring marks a fresh beginning and a chance to reconnect with the beauty and spirit of nature. The Alqvimia hotel line is an exclusive collection inspired by the brand’s heritage of craftsmanship and its connection to nature.
Groupe GM, key player in the hotel amenities industry, celebrates 50 years of business success
Since the very beginning, Groupe GM has been a pioneer within the amenities industry, creating the concept of branded amenities for hotels. Today, the group is celebrating Bienvenue, their first hotel amenity brand which is now over 45 years old, and simultaneously, the first collection of cosmetic products designed in France for the hotel industry specifically. Groupe GM is happy to pay tribute to Bienvenue.
Groupe GM unveils the relaunch of its Keiji amenity line
The international leader in the guest amenity industry, Groupe GM has relaunched one of its top-selling brands Keiji, with a whole new design of its line and an emphasis on sustainability. For thousands of years, numerous civilizations have explored the secrets of fragrances and essential oils. This ancient knowledge, source of natural well-being, is also known as aromatherapy and serves as inspiration for the Keiji amenity line.
Groupe GM unveils Ecofill Stonecast: the future of sustainable, high-design guest amenities
As sustainability reshapes the standards of luxury hospitality, design and environmental responsibility are no longer separate considerations, they are inseparable. Responding to this shift, Groupe GM, a global leader in premium guest amenities, unveils Ecofill Stonecast: a next-generation evolution of its pioneering clean refillable system that combines high-end design with advanced sustainability.
Groupe GM partners with luxury fragrance house MEMO Paris create a new luxury hotel line
The international leader in the guest amenity industry, Groupe GM is proud to announce its collaboration with the esteemed luxury fragrance house MEMO Paris. This partnership marks Memo’s first collaboration with Groupe GM, creating a hotel line that highlights its unique fragrances and luxurious designs.
Groupe GM partners with esteemed French skincare brand Typology to create its first hotel line
Typology, a pioneer in skincare, has entrusted Groupe GM with the development of its first-ever
hotel line. This new hotel line mirrors Typology’s commitment to sustainability, combining clean formulations with eco-friendly packaging that showcases the brand’s minimalistic aesthetics and respectful ingredients.
Groupe GM launches new Omnisens amenities line after 12 years of partnership
Groupe GM, one of the leading international amenities providers, is launching a new hotel line with the distinguished Omnisens brand. Celebrating collaboration together since 2009, this specially tailored amenity range will be made available worldwide thanks to Groupe GM’s extensive distribution network. The new line is inspired by the Fraicheur Tonique range and enriched with white tea extracts.
As part of its ‘Care About Earth’ program, Groupe GM, the world leading player in the hotel amenity industry is launching the first solid amenity bath line branded Damana® Earth & Sun. The Damana® Earth & Sun Solid Range is enriched with aromatic plant extracts and celebrates the Mediterranean nature. DAMANA® is a Groupe GM brand, well known for its simplicity and happiness. The DAMANA® Solid Range is a vegan amenity line, formulated with natural origin ingredients.
Groupe GM launches new Anne Sémonin amenities line: “Mémoires d’été”
Groupe GM, a leading international amenity provider, is launching a new hotel line with the renowned Anne Sémonin brand. Celebrating their active collaboration since 2010, this specially tailored amenity range will be made available worldwide. Called “Mémoires d’été”, the new hotel line is eco-designed to be fully in line with Groupe GM’s Care About Earth programme.
Groupe GM announces the relaunch of its’ collaboration with the prestigious perfume house: Editions de Parfums Frédéric Malle
The international leader in the guest amenity industry, Groupe GM has relaunched its’ luxurious amenity line in partnership with Editions de Parfums Frédéric Malle. Frédéric Malle is an iconic French perfume expert. He was born into a family of industrialists, artists and perfumers. His grandfather, Serge Heftler-Louiche, founded Parfums Christian Dior...
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